4 keys to approaching homeselling like a real estate investor

Sellers should keep an eye on these four building blocks for a better return

Homebuying is often a very emotional decision. It’s easy to see why, as your clients’ homes are their sanctuaries that provide stability and fulfill dreams. But there’s no reason your clients can’t also get a sizable return on their investment.

The problem is that often homebuyers don’t know how to think about their homes to get a good return. But real estate investors do. And it boils down to four basic building blocks that any of your clients can employ.

I call these four building blocks FACE, which stands for financing, appreciation, costs and equity. Here’s how your clients can use them to think like a real estate investor and get great returns.

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Strong jobs report offers glimmer of hope for inventory relief

Residential construction adds 30,000 jobs in December

Although the inventory shortage has continued to rage on, the Employment Situation Summary for December 2017 from the U.S Bureau of Labor Statistics (BLS) shows there could be some relief on the way.

The report shows that total nonfarm payroll employment rose by 148,000 jobs last month and that the market experienced continued robust growth in manufacturing, healthcare and construction.

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How to sell more homes as a new real estate agent

Newbie Brandon Mulrenin shares how he sold 116 homes in his first year

Hard work alone isn’t enough to sell 100-plus homes per year. If you want to hit high production numbers, you’ll need a solid business plan and the right support.

As a new real estate agent, Brandon Mulrenin was eager to start big and determined to sell more homes than most. Thanks to solid planning and the right support, he actually did it — Mulrenin sold 116 homes his first year as an agent.

On a recent podcast with Pat Hiban, Mulrenin explained how he managed to hit such impressive sales figures as a new agent. Read on to learn what you can do to duplicate Mulrenin’s success.

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5 characteristics of real estate’s top producers

Success is not about being smarter than your competition or having great connections

Over the course of my decades-long real estate career, thousands of agents either worked for me or crossed my path, giving me priceless insights into how top producers operate, what they bring to the field and the characteristics that separate them from the rest.

All of these stand-out agents had a handful of key traits in common. Regardless of their markets, their strategies and their unique skills, these five factors inevitably played the biggest role in their success.

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Tell first-time homebuyers these 3 things to get them off the fence

Explore these topics, and help them understand why buying now is the right decision

Working with first-time buyers has never been easy, and this year was particularly tough for real estate agents hoping to help clients buy their first home.

As noted in the National Association of Realtors’ 2017 Profile of Home Buyers and Sellers, first-time buyers made only 34 percent of home purchases this year, which “gravitates away from the historical norm at 40 percent of the market.”

While it’s true that first-time buyers have more barriers to homeownership than repeat buyers, these obstacles can usually be overcome, especially with the help of an experienced buyer’s agent. Still, first-time buyers aren’t eager to become homeowners — at least not as eager as they used to be.

Despite incentive programs and signs of a strengthening economy, the percentage of first-time buyers in 2017 is still several points lower than the norm.


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What to expect from the Fed in 2018

Stay cool — the current flattening curve has little or nothing to do with the possibility of recession

The Fed has several jobs. The long-term one overrides all: stable purchasing power in the dollar — which means neither excessive inflation nor deflation, a target of 2 percent annual inflation (much lower is as damaging as much higher). The Fed’s second job: try to maintain a stable economy — raise the cost of money if the economy is too hot, or cut the cost if too cold.

Then there are the temporary jobs, fire-fighting: maintaining orderly markets, without either bubbles or crashes; and a new job after the 2008 disaster, to be the nation’s credit regulator, watchful that credit standards are neither too easy nor too tight.

Many people are suspicious of the Fed or government in general. Can the Fed do these jobs? Yes, but they’ll blow it from time to time, too — and even though they do, we’re a great deal better off with the Fed trying than not.

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7 ways homeowners can boost the value of their home this winter

Catch the attention of other sellers for outstanding work with homes that move quickly

If you are working with homeowners who are considering selling their home this winter, you may want to help them identify the renovation areas where they’ll get the best return for their dollar.

This way, you’ll add a bit of extra panache to being an awesome real estate agent and expand your reputation as the go-to agent to sell homes during any season.

Here are seven sure-fire ways to boost the value of a home in the winter.

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