Is Social Media Advertising Actually Effective?

The short answer to this question is yes.

Social media advertising remains a mystery to many of us. Most of us have seen the statistics relating to the size and use of the larger social networks. We know that Facebook alone boasts over 1.71 billion active monthly users. Many of us have also attended seminars or conferences where we were told that in order to succeed in today’s business we must use “social media marketing,” and many of us have even attempted to do some form of advertising with little to no success. This raises the question: Does social media advertising actually work?

Below is what you need to know:

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5 Unique Tips to Boost Your Social Media Reach

When reading about increasing social reach, you will undoubtedly hear about the 80/20 rule, posting useful stories, and responding to your followers. These tips are important (content is always king), but what are some new things you can do to boost the number of eyeballs seeing your social posts? Here are five unique tips to help you engage with more social users and increase your reach.

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