How REALTORS® Are Leveraging Technology

We are living in an increasingly digital world, and searching for a home is no different. Buyers now have easy access to apps that let them search by location and neighborhoods. Online searching maximizes the ability to compare and contrast homes on the market by selected features, and many times this is done before a potential homebuyer connects with a real estate agent.

In its Real Estate in a Digital Age report, the National Association of REALTORS® (NAR) examines how real estate professionals utilize technology in their everyday business practices.

Read the full report.

South Carolina first quarter home sales grow with improving economy

Bolstered by an improving economy, more jobs and still-low mortgage rates, home buyers turned up the pace across South Carolina during the first three months of the year.

Residential transactions grew 7.2 percent over the same period a year earlier, according to the latest data from the Columbia-based S.C Realtors Association.

From January through March, 17,393 homes changed hands across the Palmetto State at a median price of $180,000, up $10,000, or 5.9 percent, from the same period last year.

Continue reading South Carolina first quarter home sales grow with improving economy

3 Tips to Win Over Millennial Homebuyers

According to the National Association of REALTORS®, millennials currently make up 34 percent of U.S. homebuyers—the largest share of buyers for the fourth consecutive year! NAR research also shows that while there are barriers to break through, such as student loan debt and fast-moving inventory, 94 percent of millennials want to own their own home.
While many millennials are putting home-buying off slightly longer than previous generations, their time is coming, which means you should be paying attention to this important group and learning how to best market to them—you can’t afford not to!
Here are three simple tips to help you win over millennial homebuyers:

Continue reading 3 Tips to Win Over Millennial Homebuyers